There’s nothing more we like here at TIDAL than being recognised for the hard work we put in each and every day. We love what we do and we do what we love, so it brings us immense pleasure to announce we’ve just popped up on the shortlist for 6 potential awards at the UK Search Awards 2022.

After leaving with a couple of silver awards last year, we’re chomping at the bit for some of that sweet, sweet gold. And we reckon we have the collateral to bring just that home.

Two of our campaigns have made the cut, with 5 award nominations between them. Then we have one shot as an agency.

Let’s take a look in a little more detail.

Goodrays SEO Campaign

Over the last year, we’ve been working alongside Goodrays, a new player in the UK’s CBD market. As a new business, Goodrays presented a challenge for us, especially as their niche market was not favored by the Google and Social ad gods. This SEO-only campaign has bagged us 2 nominations and the campaign has been a lot of fun to work on. The results have been nothing short of spectacular, really putting our SEO division in the limelight.

  • Best Use of Search – Retail/Ecommerce (SEO)
  • Best Use of Search B2C (SEO)

Perfume Direct Cross Channel Campaign

Our long-standing client, Perfume Direct, continually presents new challenges for all the teams here at TIDAL. As a rapidly growing business, we’re constantly hustling and reworking elements of the campaign to keep the business on the rise. Not one to sit on our laurels, the last year has proven another major success and that has already been partially recognized with nominations for 3 awards.

  • Best Use of Search Retail/Ecommerce (PPC)
  • Best Use of Search FMCG
  • Best Integrated Campaign

And Finally…. The TIDAL Wave

We’re back in the agency categories once again, looking to cement our spot against the big boys. Once dubbed “The Worlds Best Start-Up” we’re looking to better that and be recognised as one of the UKs best. The nomination for Best Small Integrated Agency would seal that deal, and if we get to the stage, we’re orchestrating a TIDAL wave across the Search Award’s crowd.

The award ceremony is going to be held in London on the 30th of November, so we’ll hopefully be back on December 1st with a special update for you all.

As always, it’s a huge shoutout to Team TIDAL who work tirelessly to bring home the results for our clients, who subsequently get the next shout. Thanks for putting your faith in our ability, and working alongside us with such trust and optimism, it really means a lot.

And of course, finally, thanks to Don’t Panic Events for making these incredible nights happen. Recognition for exceptional work really does go a long way to keeping us all excited about the work we do. Good luck to all the other nominees, it’s an awesome community to be a part of and we’ll see you all on the 30th.

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